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Raw material : Freesia

Freesia in perfumery : an essential natural raw material

As sublime as it is fragrant, freesia is a flower much used in perfumery.

Its scent (which has nothing to do with strawberry, contrary to what one might think in French) is both floral and luminous.

Freesia is therefore used in many well-known perfumes, both for men and women; at AEMIUM, it is very present in Rouge Confidence and gives it this very floral top note.

Freesia is grown mainly in South Africa for its very fragrant flowers but also for its appearance with its varied and bright colours (white, purple, yellow or crimson).

The scent of freesia is similar to that of jasmine or orange blossom, but has a sweet, almost fruity quality. Unfortunately, it cannot be extracted from the flower, as the flower contains absolutely no essence or absolute: it is a silent flower. It can therefore be chemically recreated or, as with AEMIUM, a combination of several other natural notes can be used to create a chord that mimics the scent of freesia.

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